This page covers what we’d usually explain on the call: how we work, results we’ve gotten for clients, pricing and the process. If you read it first, we can spend our time on your goals and whether we’re the right team for you.
We’ll talk through your goals and which package fits. If we’re not the right team, we’ll tell you. If someone else signs off on decisions like this, add them to the invite.
Qetsiyah Jacobson, our founder, leads strategy on every account. Six years in influencer marketing and paid media, retention at Stan, and social strategy for brands like Nivea and Eucerin.
Most founders don’t have a bad idea problem. They have a packaging problem. We take what you know and package it so people stop, save, share and follow, then send them somewhere useful.
When a post doesn’t land, it’s usually the hook, the edit, the pacing or the design. That’s the part we fix.
We don’t post 15 times a day. Brianna’s account went from three posts to over 21,000 followers in four months, and one carousel brought in 7,412 of them.
Views alone don’t build a business. We plan each post to grow your followers, newsletter and leads, and ManyChat sends people who comment straight to your list.
Yes, our content goes viral. But a viral post that brings in zero followers isn’t a win.
We rebranded Megan’s content, ran her strategy across platforms, and moved her newsletter to Kit. Her next launch made over $115K.
Kedasha, a former GitHub developer advocate, was getting the occasional viral hit but couldn’t break through: her reels weren’t consistently reaching 10K views, and engagement felt transactional. We rebuilt her positioning around her personality, gave her a recognizable look, took over scripting and production. In the first month after launch, her follower growth more than quadrupled (+4,234), carousels averaged 22.6% engagement, and a single reel filled a 300+ person workshop waitlist.
Naya had built 100K+ followers on talking-head tech advice, but wanted to grow into AI and lifestyle content without losing her audience. We increased her posting to about six times a week and broke her out of one format: b-roll-led lifestyle reels, an episodic Oxford series and carousels. In three months she grew from 104K to 114.6K Instagram followers, and her audience started seeing her as more than an AI creator.
Brianna had a strong LinkedIn newsletter and sharp opinions on brands and culture, but no Instagram presence, with 2k followers and 3 posts. We built her presence from scratch: a clear format for internet-culture commentary, consistent posting, and scripts that sound like her. Ten weeks in, she hit 10K. Today she’s at 21.2K, about 10x where she started. A DM welcome flow lifted open rates from 13% to 20%+.
Working with Unserious has been the best thing to happen to my content creation journey! She is super knowledgeable, responsive, creative and professional. I would 100% recommend her brand services to any creator.
Shoutout to Qetsiyah Jacobson and her ridiculously talented team at Unserious 🥹🫶🏽 they made me face my fears and start putting myself out there.
Instagram only. You film, we handle everything else.
A one-time, 4-week setup. You leave with a plan you can run yourself, or hand back to us.
Founders and experts building a personal brand on top of a business that already works. You’re likely making six or seven figures, and you see content as a way to grow it.
Yes, that’s what the Sprint is for. It’s 4 weeks and one payment, and you keep everything we build.
Retainers have a 6-month minimum and are billed monthly.
Most clients find their footing in the first 3 months. Usually start picking up around months 4 to 6.
About 1.5 to 3 hours a month to film. We handle the research, scripts, editing, design and posting.
Your scripts start from your voice notes and opinions, and you review everything before it goes out.
We plan content around your audience and what you want them to do next, like follow, join your newsletter or book a call. Then we test hooks with trial reels before anything goes to your main feed.
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